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Reality Check for Tompkins County

 

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Reality Check is a youth-led movement within the New York State Department of Health, Bureau of Tobacco Control, that is committed to exposing the manipulative and deceptive marketing practices of the tobacco industry.


Reality Check is made up of teens from every county in New York State who want to tell the tobacco industry they can no longer target teens and young adults without any resistance.


Reality Check provides members with skills and strategies to alert their peers, community members and community leaders to recognize that
1) Tobacco is the number one preventable cause of death and disease in the world
2) Tobacco companies continue to target teens and young adults as “replacement smokers”.
3) We all need to take action to get tobacco and the tobacco industry out of our communities.


Reality Check members work to expose the tobacco industry and eliminate their opportunities to market their products in our communities.

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